Air Transat has revealed its plan to increase its presence in the French market by adding two new direct routes departing from Montreal.

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The airline is expanding its list of year-round destinations, including Marseille and the Provence region, in addition to the annualization of its service to Lyon.

Moreover, the airline has extended the non-stop service to Nantes, which will now be operated until 24 January 2024. This move aims to provide travelers with more flexibility when traveling to western France.

Air Transat is the only airline providing direct flights from Canada to Marseille and Nantes airports. The Canadian carrier will have seven French cities with non-stop services in 2023, out of which Paris, Lyon, and Marseille will operate year-round.

The flight route will primarily utilize the latest Airbus A321LR aircraft, which have roomy cabins, advanced in-seat entertainment systems, and the most eco-friendly fuel consumption and greenhouse gas emissions compared to other aircraft in their category.

Executive Insights

According to Michèle Barre, Chief Revenue Officer at Air Transat, annualizing key routes is a central aspect of their strategy.

This is made possible by the flexibility of their Airbus A321LR fleet, which features spacious cabins, advanced in-seat entertainment systems, and the lowest fuel consumption and greenhouse gas emissions in their class.

In response to the growing demand for travel to the French provinces, Air Transat is pleased to offer year-round flights to Marseille and Nantes from Montreal, with Marseille added to their year-round destinations roster.

Julien Boullay, Sales and Marketing Director at Aéroport Marseille-Provence, expressed gratitude for Air Transat's trust in Marseille-Provence, France's second-largest regional airport, and highlighted the increasing demand for direct long-haul flights.

Xavier Lortat-Jacob, Chairman and CEO of Nantes Atlantique Airport - VINCI Airports, expressed his pleasure in Air Transat's commitment to strengthening the connectivity of its territory and its overseas influence.

About Air Transat

Air Transat, a prominent brand in leisure travel, was established in Montreal 35 years ago.

The airline offers flights to various international, transborder, and Canadian destinations. It is dedicated to promoting a healthier environment and has pledged to renew its fleet with aircraft that are the most eco-friendly in its class.

Air Transat believes that environmental sustainability is critical to its operations and to the stunning destinations it serves.