INFORMATIONALFeb 14, 2024Analyzing United Airlines' Super Bowl Commercials About Change Fees and Dreaming BigSuper Bowl LVIII was the U.S.' most-watched TV program ever, receiving 123.4 million viewers across all platforms. Companies and their brands spent approximately $7 million for a thirty-second chance to reach that audience through advertising. United Airlines decided to do something different from other companies: it directed its message to the fans of the 30 teams that did not make it to the Super Bowl.Read More →
NEWSFeb 10, 2024Two Killed After Bombardier Challenger Aircraft Crashed Shortly Before Landing in FloridaTwo people have been killed after a small private jet crashed on approach to a Florida airport in the early evening hours on February 9. The aircraft, with five passengers onboard, was scheduled to land just minutes before the crash was reported.
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INFORMATIONALFeb 09, 2024A Deeper Look at Turkish Airlines' Sponsorship of European Basketball and the NBATurkish Airlines has actively sponsored many sports leagues, including basketball. Since 2010, the company held a prominent figure in this category. Turkish Airlines' sponsorship of the Euroleague and partnership with Kobe Bryant highlight the airline's commitment to leveraging sports marketing for positive recognition on a global scale.
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NEWSFeb 09, 2024Thai Airways Flight Delayed After Canadian Man Deploys Emergency Slide Before TakeoffFlight disruptions caused by troubled passengers have risen worldwide in recent years. A Thai Airways flight was recently delayed following a passenger opening the aircraft's emergency exit door, deploying the emergency slide as the plane was taxiing for departure.Read More →
NEWSFeb 09, 2024Indianapolis Airport Adds Basketball Court in Terminal Ahead of NBA All-Star GameWhen travelers entered the Indianapolis International Airport (IND) in January, they were greeted by more than just the usual security lines and check-in counters. Instead, a surprise awaited them: a full-sized basketball court sprawled across the pre-security Civic Plaza. This was not an average court; it was a giant vinyl decal celebrating the arrival of the 2024 NBA All-Star Game.Read More →
NEWSFeb 08, 2024Emirates Becomes Official Airline of the NBA and Emirates NBA CupEmirates will become the Official Global Airline Partner of the National Basketball Association (NBA). The multi-year partnership also involves Emirates being the Title Partner of the NBA Cup and the league's referee jersey patch partner. The Emirates NBA Cup occurred from November 3 to December 9 for the 2023-24 season under its previous name, the NBA In-Season Tournament.Read More →
INFORMATIONALFeb 07, 2024How International Passengers Can Visit Indonesia’s Top Destinations, Including BaliIndonesia is a popular travel destination worldwide, appearing near the top of many people's travel bucket lists. The country remains popular despite not having direct flights to North America or Europe, outside of Amsterdam and Istanbul. As tourism in Indonesia has boomed by nearly 65 percent post-pandemic, passengers, especially those from Europe and North America, are interested in visiting Bali and other Indonesian destinations.Read More →
NEWSFeb 06, 2024Alaska Airlines Eliminates San Jose-Austin Route: Why Are Airlines Removing Flights to Austin?Alaska Airlines has recently announced the removal of its nonstop route between Austin (AUS) and San Jose (SJC), marking the second route cut by the airline in about a month. This decision is part of Alaska's ongoing efforts to adapt to evolving travel patterns and market conditions. The move to end flights to San Jose reflects a broader trend of airlines adjusting their route networks in response to changes in demand and operational priorities.Read More →
NEWSFeb 06, 2024Atlanta-Bound Delta Air Lines Airbus A330 Flight Returns to Barcelona After Engine TroubleA Delta Air Lines flight from Barcelona to Atlanta on February 1 experienced an engine malfunction shortly after departure, forcing it to return to Josep Tarradellas Barcelona-El Prat Airport (BCN). The aircraft, a 20-year-old Airbus A330-300, has remained at the airport as of February 6. After an on-time departure, the engine trouble began as Delta flight DL195 reached 27,000 feet (8,230 meters) approximately 30 minutes into the flight.Read More →
ROUTESFeb 06, 2024Delta Air Lines Announces More Flights to Barbados, Curaçao, the Dominican Republic, and Mexico for Winter 2024Delta has expanded its options for passengers interested in escaping the cold and enjoying the warm, sunny weather of Latin America and the Caribbean. The airline has announced a boosted schedule to Latin American and Caribbean cities, adding three new destinations from its Atlanta (ATL), Minneapolis/St. Paul (MSP), and New York (JFK) hubs.Read More →
