INFORMATIONALDec 28, 2023The English Premier League: Why do Sports Jerseys Have Airlines Written on Them?The influence of Middle Eastern entities in the English Premier League (EPL) has become a prominent feature of English football over the past two decades. These entities include airlines, with football fans often knowing which airline sponsors their favorite team since they appear prominently on jerseys and in stadiums. Airlines from the UAE, Oman, and Saudi Arabia now sponsor famous teams like Arsenal, Chelsea, and Manchester United.Read More →
INFORMATIONALMar 14, 2023A Guide to Airline Alliances: What They Are and How They WorkAirline alliance marketing is everywhere these days at airports and on planes, but what actually are these alliances, and what purpose do they serve? This article will explore the fascinating history of one of the industry's most important assets for airlines and consumers alike. Read More →
